Howard Preston will receive the Cine Gear Expo 2011 Lifetime Achievement Award in recognition of his significant contributions to advancing the art and craft of filmmaking. Howard is head of Preston Cinema Systems, makers of Microforce, Motors, FI+Z, FX Units, 3D Wireless Controls and much more. He revolutionized the way we focus and control lenses, and elevated the task of performing smooth zooms from a two-assistant, four-handed ordeal to a delicate touch on an elegantly anodized force sensor button. If imitation is the best form of unpatented flattery, Preston Cinema has been frequently flattered by a flurry of facsimiles.
Cine Gear Expo will be at Paramount Studios again this year. Exhibition and Premiere Seminars: Friday, June 3, 2011 – Hours: 4:00 pm – 10:00 pm. And Saturday June 4, 2011 – Hours: 10:00 am – 5:00 pm. Registration for the best high-end motion picture production show and gathering of the year is free until May 28, 2011.